Where has Twitter & Facebook brought us? A Gutenberg moment?Johannes Gutenberg has been described as an engineer, a scholar, and an entrepreneur. I believe it was those three driving characteristics that fueled his [...] |
HOW TO: Create your own Company Social NetworkAre you tired of hearing about Twitter this Facebook that YouTube whatever? There is so much talk about social media right now. Most people [...] |
Stacking the Social Media Deck to WINThe first time I was exposed to Texas Hold’em was in the late 90s. I remember watching the movie Rounders with Matt Damon; [...] |
Deconstructing the Old to Create a New SocialCRMThree weeks ago I tore down the bunk beds from my girls bedroom. The beds were attached to one side of the wall and [...] |
Crossing the Twinish Line!The completion just beat you to the Twinish line! Twitter isn’t the latest tech trend or online fad. Twitter has fundamentally changed the way [...] |
The Rules of Customer Engagement have changed: Are you still in?The traditional business to customer model has been altered dramatically over the last 18 months due to emerging social technologies (Video). One-way communicating and [...] |
SocialCRM = Building a 3D Client ViewIs your business leveraging the information contained in social media sites relevant to your current clients and future prospects? Most business have an internal [...] |
Facebook Pages Indexed? Yes. Facebook Groups? No.Today I was asked to write an article for Social850.com discussing the topic of Facebook pages for Tallahassee small businesses. The topic centered around [...] |
Craigslist Social Media Monitoring Tool – CLDesktop“Craigslist, the “free classifieds” site that offers community advertising in 570 markets worldwide but charges only for a tiny percentage of its ads, will [...] |
#1 Tallahassee Small Business Leveraging Social MediaEvery year the Chamber recognizes small businesses for their outstanding achievements and contributions to the community at its annual Small Business Excellence Awards program. [...] |
Reconciling Online Statements – Banking & Social MediaIf the phrase “information is the new currency” was used to describe the emergence of technology in the late ’90s, then “social media is [...] |
David Letterman explains TwitterYou’ve got to love David Letterman, right. When Letterman speaks people listen. I think he could easily become a social media mogul. His insight [...] |
Art of Listening in Social MediaAre you an eavesdropper? When you are out in public places do you listen to the conversations going on around you? Whether you are [...] |
The guy behind the little blue birdIf you haven’t met Biz Stone, you are in for a treat. He’s a down to earth guy, who happens to be a genius. [...] |
Branding on the way to the bathroom?How many people contemplate their comprehensive insurance policy or the diversity of their financial portfolio on the way to the bathroom? Why is the [...] |
Keep Twitter Out? Who else?As I meet with local Tallahassee businesses, I find companies are still trying to figure out what to do with social media sites like [...] |
Practicing Ancient Tradition in Business 2010This week I was enjoying a cup of coffee when I noticed four people on the other side of the café huddled over their [...] |
Looking for good tips?Last week I went out to dinner with a business colleague. We had a fabulous meal solving all of the economic issues of today. [...] |
What is your Social Web Strategy?
Watch:”Video: The Five Eras on Social Web TV…“, posted with vodpod |
Twitter and Customer Service – Part 2If you visit your local newspaper, TV station, or radio station, I think it’s safe to say that you will find someone tuned into [...] |
Twitter and Customer ServiceBased on a true experience: |
Exchanging Customer #s for :) Loyal AvatarsIn the business model of 2000, the goal was to gain more customers, assign them a customer number and watch them walk through the [...] |
Destroying the Status Quo: Seth GodinSeth Godin argues the Internet has ended mass marketing and revived a human social unit from the distant past: tribes. Founded on shared ideas [...] |
Experience as a BrandHaving spent much of my professional life centered in the customer service industry, my experience with a business or service tells me a lot [...] |
Business to Client Conversations: Outlook vs. CRMWith the talks of cutbacks and budget reductions, now more than ever is the time to invest in the people and businesses that have [...] |
30 Ways to Change EverythingOne of my favorite morning emails is the one I get from Seth Godin. Every day Seth stretches my thoughts about how I think [...] |
Mint, the Derby, and a New FriendFriday, the last day of the traditional work week, was a day that connected two unlikely dots along a plane of new friendship. With [...] |
OBSESSED with New Business in TallahasseeI just can’t get away from the crazy guy from Wine Library TV! This guy is uber contagious! If you haven’t heard of Gary [...] |
Panic Mode? Grab the Crayons!In difficult economic times, the reaction of many businesses is to panic. Rather than cutting, dropping, and/or eliminating your product lines or services, [...] |
The Orange Button, Does your business have it?The rules are changing! Are you still in the game? Experts are saying that within 5 years information will be primarily collected and delivered [...] |
Does your business have a digital face?I could write an endless blog about this one image because it says so much about what it looks like for a business to [...] |
Is Social Networking for Business?SETH GODIN is a bestselling author, entrepreneur and agent of change. |
The Business of ObservationAre you lying? Lying about the fact that despite the conditions of the market, your business will make it using old methods, technologies, or [...] |
Incredible New Business Coming SoonThe status quo isn’t going to get you there and you know it. Like Mr. Incredible, you know you have something to do [...] |
(Sasquatch + Big Mac) x Twitter = Marketing GeniusThe legend of the Sasquatch dates back to the middle eighteen hundreds. Some historians say that it was the Lummi, a Native American tribe [...] |
Breadcrumbs to Business GrowthIs your business starving? Are sales down? Are the market conditions threatening to devour your small business whole? Taking a lesson [...] |
Tallahassee Digital Media Part 2What if the Silly Putty story took place today in our digital media age. Think of the resources the scientist would have had at [...] |
Which way is your business headed?Researching substitutes for rubber in the early 1940s, James Wright took two very different agents – boric acid and silicone oil and combined them [...] |







































